Marketing Manager – CRM & Marketing Automation

Everwell is seeking an experienced Marketing Manager – CRM & Marketing Automation to manage CRM operations, marketing campaigns, lead tracking and performance reporting. The candidate will oversee Zoho CRM administration, configure workflows, automate email and WhatsApp campaigns, integrate lead-generation channels, and optimize customer engagement journeys. Responsibilities include monitoring lead pipelines, tracking campaign performance, preparing dashboards, measuring conversion rates and marketing ROI, and supporting event marketing activities. The role also involves improving marketing processes, coordinating with internal teams and technology providers, and ensuring compliance with UAE data-protection and electronic-marketing requirements. Candidates should have strong hands-on experience with Zoho CRM, marketing automation, campaign attribution, reporting dashboards and lead-nurturing strategies.