B2B Marketing Specialist

We are seeking an experienced B2B Marketing Specialist for a 12-month renewable contract, outsourced through Manpower Middle East. The candidate will drive demand generation, integrated marketing campaigns, funnel performance and lead conversion to support pipeline growth and revenue objectives.

Responsibilities include planning and executing campaigns across email, paid media, social media, webinars, events and account-based marketing. The role also involves managing lead capture and routing through CRM platforms, monitoring MQL conversion and campaign performance, creating B2B marketing content, and coordinating with Sales, Product and regional stakeholders.

Candidates should have 5+ years of B2B marketing experience, strong hands-on knowledge of Microsoft Dynamics CRM and proficiency in Tableau or similar analytics tools. Experience with marketing automation, lead scoring and campaign optimization is essential.